SEO Expert (m/w/d) – Karriere bei SmartLandlord München

As an SEO Expert at SmartLandlord, you will be responsible for the search engine optimization of our real estate platform. You will develop and execute SEO strategies that increase our visibility in search results and drive qualified organic traffic to smartlandlord.de.

Your Responsibilities

• Develop and implement a comprehensive SEO strategy for smartlandlord.de
• Conduct keyword research and content optimization for real estate and PropTech topics
• Technical SEO: crawlability, Core Web Vitals, site structure, and schema markup
• On-page and off-page optimization
• Monitor and analyze rankings, traffic, and conversions using Ahrefs, Google Search Console, and Google Analytics
• Competitive analysis and identification of growth opportunities
• Collaborate with the development team on technical SEO implementation
• Create regular SEO reports with actionable recommendations

• Minimum 3 years of professional SEO experience
• Strong knowledge of on-page, off-page, and technical SEO
• Hands-on experience with SEO tools such as Ahrefs, Semrush, or Screaming Frog
• Proficiency with Google Search Console and Google Analytics
• Understanding of HTML, CSS, and basic web technologies
• Analytical mindset with a data-driven approach
• Fluent English communication skills

Nice to Have

• Experience in the real estate industry or PropTech
• Familiarity with CMS platforms (especially Wagtail/Django)
• Experience with local SEO optimization
• Knowledge of conversion rate optimization (CRO)
• Basic German language skills

• 100% remote work with flexible working hours
• Access to professional SEO tools (Ahrefs, etc.)
• Autonomous work with direct impact on company growth
• Dynamic startup environment in the growing PropTech market
• Flat hierarchies and short decision-making processes
• Opportunity to shape the SEO strategy from the ground up